An ebook is one of the most common giveaways that businesses will offer with a goal to persuade readers to purchase their products. Honestly speaking, a well written ebook can be quite effective at driving more sales. Unfortunately, many businesses will just create an ebook for the sake of doing so without paying attention to quality. This prevents them from exploiting the full potential of an ebook. I would not like to see you go that route and that is why am offering you some expert tips on how to create ebook that actually delivers to its full potential. Without further ado, let’s get started:
1. Create an Appropriate Introduction to Your Ebook
Create a proper introduction to your ebook to set the stage for the contents of the ebook and draw the reader’s attention right from the start. This part should highlight what the ebook will cover and how the reader will benefit from reading it.
2. Create Proper Chapters for Your Ebook
Break down the contents of your ebook into chapters that flow fluidly from one to another. Feel free to compartmentalize each chapter into smaller sections with subheadings, paragraphs, bullet points or numbers. Doing so makes your writing simple and clear for the reader, encouraging them to read the ebook to the end. Additionally, make sure to maintain a consistent structure across each chapter, using transitional phrases to move the reader from one sentence or paragraph to another.
3. Design Your Ebook Properly
How you design your ebook will determine the number of downloads it will attract. For instance, the book will attract more readers when you design it professionally with the appropriate layout compared to when you do so with some wacky, poorly thought out layouts.
In other words, if your design sucks, and your content is great, nobody will download it, read it, or share it. And if your design is good and the content is good? Well, then you’ve really got it made!
Select a layout, depending on how you want the book to be consumed. For instance, you would be better off with a landscape mode if you intend to create an ebook whose body text line length is not too small or too wide or include graphics.
4. Use the Right Colors to Create Ebook that Wins
Another important tip to create an ebook that will drive the best results is to use the right colors. A good rule is to use colors that match your brand’s. If that is tricky, try selecting colors that least remotely match your brand. Doing so will add to your brand authority and prompt readers to trust you more. That means more sales and the ability to put more cash in your pocket.
5. Incorporate Visuals That Simplify a Difficult Concept, Highlight an Important Point & Add Some Visual Appeal
Visuals should be another important part of your ebook. Images and graphics will make your ebook look appealing to the eye, making more viewers want to read it. In addition, visuals boosts the reader’s understanding of the material you are covering in the book. Though visuals can be difficult to get right sometimes, just make sure your visuals simplify a difficult concept or highlight an important point you are making and add some visual appeal to your ebook.
6. Highlight Statistics or Quotes
Even though you are free to incorporate statistics and quotes as much as you wish in your ebook, it is important to be careful not to use them for the sake of it or to sound knowledgeable. Unfortunately, many writers abuse the privilege, adding these useful pieces of information unnecessarily here and there throughout the text. It wastes the reader’s time and has a potential to turn them off, such that they stop reading. Do not regurgitate this blunder. Set your ebook apart by including stats and quotes only when they add value to your content.
There is no any other secret to create ebook that records lots of downloads or purchases other than these six. Create a proper introduction to your ebook, break down the contents of your book into chapters that flow fluidly from one to another and design your book appropriately. Additionally, incorporate the right colors throughout your text, incorporate the right visuals throughout your text, and stick to quotes or statistics that add value to the text. When you do this, you shall have created a professional quality ebook.